In a blog post written by Alex Taub on the Dwolla Blog, he describes easy steps on how to grown your startup business and your network. Alex goes on to describe that in the business world, you are only as good as the people around you, or as they call it in the business world, your network. This is basic business development 101. There becomes an extra step to fixing your problems if you don’t have at least one degree of separation to a person that can help you with the solution.
Alex goes on to give the reader a couple of ways to help grow your network. The first and easiest way to meet people and network is by attending networking events. In whatever industry you belong to, there will be industry gatherings around your area so that people in the same industry can meet. This is a prime example of how to increase your network base. Sign up for industry event mailing lists and make it a priority to attend a couple times a month. Make sure that you have a contact or someone you’ve already met attending so you can meet people they know and go outward from there. Never be afraid to go up to someone you don’t know and introduce yourself. You can even start an industry event of your own.
The next tip that Alex has for us is to start writing a blog. There is no better way to get your ideas and opinions than to put it out on the Internet. This will help you gain visibility and act as a resource if companies really want to get to know you.
Join your industries online communities. Engaging in your industries social media and blogs will raise your visibility and increase your role as a player in the industry. You will learn new things from others and find out things that you might not have known before by engaging in the online communities.
Alex goes on to talk about one of the most important aspects of networking: compounding introductions. Whenever you meet someone, try and have them introduce you to another person in the industry. Try to have each introduction turn into another and this will help your networking grow exponentially.
Alex ends the article talking about your network as the bottom line to building any business or ascending in any industry. Networking is hard at the begging, but if you keep at it, it will eventually come naturally and your business will be thankful for this in the future.
Here is the blog post done by Alex Taub.